Wednesday, January 19, 2011

Promoting with flags


The moving flutter that flags create are as memorizing as looking at the waves crashing into the shore.  In some sense, it’s like a hand signal, calling us in and getting our attention out of the corner of our eyes.  So why not grab attention to a business with the same captivation and tranquility of that flow.  And a great way to do so is with advertising flags.  Flag advertising can attract attention by anyone passing by it.  Anyone out and about would see a flag, whether it is posted into the ground by the sidewalk or attached to an automobile, it catches the attention of people on the move.  Advertising flags are portable and vary in sizes and style.  There are feather, tear drops, sunbrella, so many different style and designs out there. It’s marketing techniques and whatever moves draws attention from the eyes. 

People are always on the go with thoughts full of things to do.  They don’t stop to look at a business unless they have been searching for it.  Advertising flags stop people on their tract.  No matter what is on someone’s mind, the constant waving of the flags in the wind draws people’s focus onto what is in front of them and for a moment takes their minds off their daily list.  That split second distraction and attention has put your company’s promotion into the person’s mind.  They will think about your company and decide if they will make a stop now or maybe another day.  And if this person drives by your advertising flag on a daily basis, the constant reminder of your promotion will eventually be ingrained into their heads. 

Location base businesses can endure expensive marketing cost.  Radius advertising through direct mails and local magazines can add up to thousands of dollars a year.  With location base businesses, not many people will drive a few miles in the opposite direction on their way to work or school just to run an errand if it’s not necessary.  Flag advertising is great for location base businesses because it attracts people on route to wherever it is they are going and will eventually stop by.  Especially for those business that are tucked away in a corner and hard to see from the streets, advertising flags can let passerby know your business exists. 

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